Co-Sell Playbook
One Liners and guides on how to move forward
Where Mavim fits inside Microsoft MCEM methodology
Quick resources & one-pagers to use immediately
Where to go with thoughts & questions
What is Mavim?
Mavim is a trusted Microsoft partner and certified Modern Workplace solution, listed on the Azure Marketplace as market transactable, Co-sell Ready,
Azure IP Co-sell incentivized, and MACC-eligible.
A platform that gives customers the process clarity to speed up Dynamics deals, reduce delivery risk, & prepare for Copilot + AI at scale.
Turns business processes into a clear, shared model (Success by Design). Helping customers adopt Dynamics 365 and Copilot with confidence & control.
Helps organizations visualize their processes so they can transform with fewer surprises and better long-term outcomes.

Microsoft provides the methodology.
The partner provides the delivery.
Mavim provides the clarity that connects them, allowing transformations to happen faster, safer & with sustained value.
What You Should Have Before Approaching Your Customer
A general understanding of what Mavim does
Any Dynamics 365 implementation — starting, in progress, or stalled
An understanding of your customers' partners & where it intersects with Mavim's Partnership landcape.
Mavim aligns naturally with Microsoft Motion
Amanda Smith
FOUNDER, CEO & EXECUTIVE CHAIRMAN
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Helps customers map current processes
Aligns with Microsoft reference models
Supports partner IP and industry templates

Identifies gaps, bottlenecks, automation opportunities
Links process models to Azure DevOps
Supports Success by Design governance

Ensures AI recommendations align with real operations
Maps agent-ready processes
Provides organizational context for responsible automation
Microsoft's Business Process Catalog in Mavim
Accelerate your Dynamics 365 implementation with confidence. Instead of starting from a blank slate, you begin with Microsoft-validated business processes—structured, visualized, and ready to extend.
BPC Demo Videos
Starting with Microsoft’s standard processes means you’re already aligned with best practices. Mavim makes those processes understandable, extensible, and operational—so implementations don’t stall, rework is reduced, and value is delivered faster.
Watch the demos to see how a process-first foundation sets Dynamics 365 projects up for long-term success.
A place for all of your questions!
Maxim x Microsoft
A download with a short "what is Mavim" message & resources to learn more.
Microsoft Dynamics implementation I Cegeka’s Enterprise Model with Mavim
Who are we already working with
Discover: Understand the customer’s goals & context
Microsoft Seller + Partner
Identify customer’s transformation goals (ERP, Copilot, automation, operating model clarity).Validate challenges in process alignment or documentation.Introduce the B usiness Process Catalog (BPC) and the value of process clarity.
Where Mavim Fits
Provides a BPC-aligned process foundation used later in design and deployment.Gives customers a clear view of their current operations (“what good looks like”).
Assess (BPC Readiness & Fit):
Connect customer goals to Microsoft methodology
Microsoft Seller
Use BPC and Success by Design language to explain structure and value. Position Mavim only as the platform that helps visualize processes and align stakeholders.
Partner/SI
Shares any existing IP / accelerators that can plug into the BPC. Highlights areas where process clarity reduces risk.
Where Mavim Fits
Provides process assessment aligned to BPC and partner IP. Identifies where Copilot and automation make sense.
Align:
Create shared understanding before design begins
Microsoft Seller
Aligns all parties on the transformation scope, goals, and timeline. Uses Mavim visual models (if available) to show the customer journey.
Partner/SI
Maps their accelerators, templates, or industry IP into the BPC foundation (if they have not done so already). Connects functional and technical design decisions to process models
Where Mavim Fits
Visualizes “as-is” → “to-be” state. Captures roles, responsibilities, and dependencies. Identifies automation opportunities for Copilot and AI
Enable Success by Design to Reduce Rework
Microsoft Seller
Supports the partner and customer in applying Microsoft methodology.
Partner/SI
Builds detailed design supported by Mavim’s process clarity.Uses Mavim → Azure DevOps integration (if used) to structure requirements.
Where Mavim Fits
Visualizes “as-is” → “to-be” stateCaptures roles, responsibilities, and dependenciesIdentifies automation opportunities for Copilot and AI
Deliver (Implementation):
Drive predictable, first-time-right execution
Microsoft Seller
Ensures customers stay aligned to Success by Design.Uses FastTrack touchpoints to maintain quality and alignment.
Partner/SI
Executes build & configurationUses the BPC and Mavim implementation blueprint to reduce rework.
Where Mavim Fits
Keeps business requirements, process changes, and DevOps items synchronized. Provides clarity whenever design decisions need validation.
Adopt & Improve:
Extend Customer Value
Microsoft Seller
Starts conversations around Copilot, AI, and additional workloads.
Partner/SI
Supports continuous improvement and future-phase rollouts.
Where Mavim Fits
Acts as a living operating model for the customer. Monitors process performance and identifies improvement opportunities. Ensures the organization stays aligned as AI, automation, and ERP evolve.

Contact Us
We have a team ready to support you, regardless of where you are in your Mavim journey